After the cooperation with the Beijing Olympic Committee of which Jiangsu Xinri E-Vehicle Co., Ltd. will provide the Beijing Olympic Committee with the usage of 3000 two-wheeled E-vehicles and 25 four-wheeled E-vehicles at various sports venues free of charge over the period of the Beijing 2008 Olympic Games and Para-Olympic Games, another remarkable agreement was reached between Jiangsu Xinri E-Vehicle Co., Ltd. and the Beijing Traffic Management Bureau.

 

Starting from August 7TH 2008; a further 300 two-wheeled E-vehicles, which are exhaust-freeenergy-savingsand eye-catching, will be shuttling among the streets in the down town area of Beijing city. These environmental-friendly E-vehicles will help the police to serve the public transportation not only over the Olympic Games but also in the days after this historical event.

 

Olympic provides tremendous business opportunities for global and china’s domestic enterprises. Xinri is determined to win a piece of the action. Not boasted with the name as Beijing 2008 Olympic Games worldwide partners, partners, sponsor, or supplier, Xinri has perfectly won the battle by its perseverance and the wise use of influential PR partner, namely, Shanghai Forward Communications.

 

Although direct media exposure for Xinri’s sponsorship to the Olympic is officially prohibited before and during the games, Xinri, with the great help of its PR partner, has invested a lot in recording every historical moment of the two above-mentioned projects.

 

One of Xinri’s strategic plans in 2008 is to produce a 7-mins corporate promotion film which will be broadly used via various marketing channels after the Olympic when the official media restriction is less tough with the ending of the games. The valuable photo and video records collected before will be made full use of to make the promotion film authentic and impressive to the audience that Xinri aims to attract.  

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